The project undertaken by the General Authority of Child and Family Development Protection aims to enhance public awareness regarding sexual harassment and abuse among children.
The objective is to craft a brochure that acts as a guide for parents, children, organisations, and the public, outlining steps to assist individuals who may have experienced sexual harassment or abuse. The focus is on clear and effective text, complemented by illustrative visuals that provide additional context and enhance overall design. The aim is to make the content visually accessible and easy to understand, avoiding harsh imagery to ensure reader engagement.
In collaborative efforts with our client, we opted for bright pastel colors to differentiate each brochure designed for distinct audiences. The illustrations are strategically created to promote recommended behaviors and guide individuals on appropriate actions in situations involving sexual assault and harassment. Specifically, the brochure tailored for children adopts a children's book-like approach, emphasizing visual interpretation to convey information effectively without heavy reliance on text.